The WestEnd Business Association is seeking city approval for three large gateway signs to span neighborhood streets in the largely industrial area of Evanston.
The plan is scheduled for a concept review by the city’s Design and Project Review Committee Wednesday afternoon.
The proposed locations for the signs are Greenleaf Street just west of Dodge Avenue, Hartrey Avenue just south of Dempster Street and Pitner Avenue just north of Main Street.
A description of the neighborhood identity project on the city website says the area now isn’t easily identifiable — located off major thoroughfares and not having clearly defined boundaries.
It says the compass point logo design developed for the signs is meant to represent the many business sectors in the district, “from industry to the arts, retail to restaurants and auto repair shops to telecommunications.”
Paul Zalmezak of the city’s economic development staff says funding for the signage project hasn’t been identified yet and the business group will likely be asked to participate in funding it. Price estimates for the project, which also includes a number of smaller signs, Zalmezak says, have ranged from $100,000 to $300,000.