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New downtown image sought

Evmark, Evanston’s downtown marketing group, wants to give downtown a new brand identity.

It’s hired the Pressley Jacobs design partnership of Chicago to conduct focus groups and online surveys to help develop new branding materials to help draw people downtown.

"We are thrilled to begin this branding process," said Dan Kelch, owner of Lulu’s restaurant and president of the Evmark board.

A branding project "defines the look and feel for a city that will be used for many years to come," Kelch said.

An online survey is available and persons interested in participating in focus group sessions can contact Evmark’s executive director, Carolyn Dellutri at [email protected]

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